Search Engine Optimisation (SEO) services from local Edinburgh based seo company Cozy Digital
Why invest in SEO?
No matter how epic your website is: if it can't be found quickly and easily via a search engine, it might as well not exist, as far as bringing business your way is concerned.
By employing tried-and-tested, ethical SEO techniques, Cozy Digital will make all the difference when it comes to getting your website noticed.
SEO gives you superb value for money: you’ll get much more ‘bang for your buck’ than other marketing techniques when you opt for an SEO marketing campaign with Cozy Digital.
SEO helps you to keep your finger on the pulse: By analysing your website statistics, important insights can be gained, helping you to adjust your strategies and react to the needs of your customers more effectively.
SEO brings you traffic that counts: A robust SEO campaign will help to identify what key phrases to optimise your site for, so that you gain motivated traffic that will help boost your conversion rate and, as a result, increase your profits.
Our smart approach to Search Engine Opitimsation
Expert advice, Quality links, SEO-friendly content, headlining press-releases and topical blog posts are just the tip of the iceberg when it comes to listing all the great features you’ll get with Cozy Digital:
For results that count, we know just how important it is to establish a strong relationship with you from the offset – this ensures that we fully understand your goals.
A research-led approach allows us to analyse key-phrase options to match your goals with the desires of your customers.
Usability advice is provided, to ensure that your site is tailored to the needs of your visitors.
We make sure that your conversion rate is boosted by eliminating all obstacles on your site.
Our team will hunt down any issues which may exist on your website, so that your SEO campaign can progress, unimpeded.
Your competitors are analysed and targeted against your key-phrases, so you can keep an eye on the competition.
We give you the tools required to monitor the progress of your campaign, so that you can always stay in control.
We do more than just bring people to your websiteThe proverb: 'You can lead a horse to water, but you can't make it drink' comes to mind here;
Boosting your online profile is one thing, but actually getting your website to achieve its full potential once people visit it is an art which Cozy Digital excel in.
Our team of usability experts will analyse your website and provide you with a complete report as part of your SEO package with us; if you’d like a more in-depth analysis, we also offer advanced usability testing, where we’ll:
Carry out detailed A/B research on your site.
Redesign problem areas to streamline and optimise the user experience of your website.
Write content to help your site communicate its message more effectively.
And a whole lot more…
How can we help improve the usability of your website?
It sounds deceptively simple: if your site is easy to use, you’ll keep your users happy – but throw obstacles in their way and you could end up putting a spanner in the works which will see visitors leaving your site instead of doing what you’d like them to do!
In order to improve your site, we’ll perform these powerful optimisations:
Streamlining content: We’ll create easy-to-scan content that will hold the attention of your users and tell them everything they need to know at a glance.
Eliminating harmful elements:
Sometimes, defying convention can be beneficial, but when quirky aspects of your site start to hurt your conversion rate, we’ll help to make the necessary changes to get its performance back on track.
Removing clutter: Our usability experts will perform a kind of Feng Shui redesign on your site to trim down useless elements and transform your website into a lean, mean, conversion-reaping machine!
Optimise your navigation: If users need an instruction manual to figure out how to get around your site, it might be time to re-think things: we’ll work our magic and make your navigation system super-simple for users to successfully traverse.
Gain the trust of your audience: Your website should inspire confidence in your brand and the level of service you provide: we’ll help your site to accomplish these goals.
Expert advice, wherever you are based
Cozy Digital might be a top Search Engine Optimisation Edinburgh company, but our thorough, friendly approach to customer service and emphasis on quality optimisation, great value for money and commitment to ethical SEO techniques means that we are equally at home dealing with UK-wide customers as we are in boosting local businesses.
For SEO that is as solid as Edinburgh Castle Rock, choose Cozy Digital: the Edinburgh SEO company that offers a local-level of service, wherever you might be based.