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Bing Ringing Loud On Latest Nielsen Market Share Numbers

bing logoHave you seen the ads on TV yet? We mentioned the Bing Adverts a little while back, but this considered effort on Microsoft’s behalf to improve Bing’s profile seems to be built on already improved market share in February.

Even though Yahoo and Bing represent a sizeable section of the US search market they are still very much playing second-fiddle to Google.

Top 10 Search Providers for February 2010, Ranked by Searches (U.S.)

Rank Provider Searches (000) Share of Searches
All Search 9,175,357 100.0%
1 Google Search 5,981,044 65.2%
2 Yahoo! Search 1,294,261 14.1%
3 MSN/Windows Live/Bing Search 1,142,364 12.5%
4 AOL Search 206,969 2.3%
5 Ask.com Search 175,074 1.9%
6 My Web Search 91,288 1.0%
7 Comcast Search 55,122 0.6%
8 Yellow Pages Search 27,002 0.3%
9 NexTag Search 26,462 0.3%
10 WhitePages.com Network Search 24,681 0.3%
Source: The Nielsen Company

More information can be found on the NielsenWire Blog.



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